E-Commerce implementation checklist
This checklist outlines the technical requirements for deploying a high-performance headless e-commerce storefront. It focuses on performance, payment reliability, and SEO integrity using modern stacks like Next.js, Medusa, and Stripe.
Performance and Core Web Vitals
0/5Image Optimization and Delivery
criticalVerify all product images are served via a CDN like Cloudinary or Vercel Image Optimization in WebP/AVIF formats with correct 'sizes' attributes.
LCP Element Prioritization
criticalEnsure the primary product image on PDPs (Product Detail Pages) uses the 'priority' attribute and is not lazy-loaded.
Edge Data Fetching
recommendedImplement stale-while-revalidate or Incremental Static Regeneration (ISR) for product listings to keep TTFB under 200ms.
Font Loading Strategy
recommendedApply 'font-display: swap' and pre-connect to font origins to prevent layout shifts during text rendering.
Bundle Size Analysis
recommendedRun a production build analysis to ensure third-party scripts (chat widgets, tracking) do not exceed 50KB of main-thread execution time.
Checkout and Payment Integration
0/5Webhook Reliability
criticalImplement idempotent webhook handlers for Stripe or Adyen to prevent duplicate order creation on network retries.
Tax Calculation Accuracy
criticalVerify that tax calculation services (Stripe Tax or Avalara) trigger correctly based on the shipping address before the final payment intent.
Atomic Inventory Updates
criticalEnsure inventory is reserved or deducted atomically during the checkout flow to prevent overselling during high-traffic events.
Currency and Locale Sync
criticalValidate that the price displayed in the cart matches the currency and amount sent to the payment provider across all regions.
Guest Checkout Flow
recommendedTest the end-to-end flow for non-authenticated users to ensure session persistence from cart to 'thank you' page.
Search and Catalog Management
0/5Search Index Synchronization
criticalConfigure automated triggers to update Algolia or Meilisearch indexes immediately when product status or stock changes in the CMS.
Facet Filtering Performance
recommendedVerify that category filters (size, color, price) update the product grid without a full page reload and maintain URL state.
Zero-Results Handling
recommendedImplement a 'No results found' state that provides alternative product recommendations to reduce bounce rates.
AI Description Uniqueness
recommendedAudit AI-generated product descriptions for duplicate content patterns to avoid SEO cannibalization across similar SKUs.
Variant Selection Logic
criticalEnsure that selecting a variant (e.g., XL size) updates the SKU, price, and image gallery immediately.
SEO and Structured Data
0/5JSON-LD Product Schema
criticalInject valid Schema.org markup including price, availability, aggregateRating, and brand on all PDPs.
Canonical Tag Implementation
criticalVerify that variant URLs or filtered category pages point to the primary canonical URL to prevent duplicate content issues.
Dynamic Sitemap Generation
recommendedConfigure a dynamic sitemap.xml that includes all active product, category, and CMS pages, updated at least daily.
Robots.txt Configuration
recommendedDisallow crawling of sensitive or low-value routes like /cart, /checkout, and /account/ search result pages.
OpenGraph Image Automation
optionalGenerate dynamic social sharing images for products that include the product name, price, and primary image.
Security and Compliance
0/5PCI Compliance Verification
criticalConfirm that no raw credit card data touches your server and that all inputs use hosted fields or elements from the payment provider.
API Key Scoping
criticalEnsure public API keys (Algolia, Stripe Publishable) are restricted by domain and have minimal required permissions.
Rate Limiting
criticalImplement rate limiting on the 'Add to Cart', 'Login', and 'Checkout' endpoints to prevent bot-driven inventory locking.
Sanitized User Inputs
criticalValidate and sanitize all review submissions and contact forms to prevent XSS and injection attacks.
GDPR/CCPA Cookie Consent
recommendedImplement a consent management platform that blocks tracking scripts until the user provides explicit permission.
Error Handling and Monitoring
0/5Failed Payment Logging
criticalSet up alerts in Sentry or Datadog for payment intent failures to identify issues with specific regions or card types.
404 Redirection Logic
recommendedImplement automatic redirects for discontinued product URLs to the most relevant parent category.
Cart Recovery Triggers
optionalVerify that abandoned cart events are correctly sent to the marketing automation platform (Klaviyo/Mailchimp) after 30 minutes of inactivity.
Real User Monitoring (RUM)
recommendedDeploy RUM tracking to capture actual Core Web Vitals from users across different device types and network speeds.
Inventory Out-of-Stock UI
criticalEnsure the 'Add to Cart' button is disabled and replaced with a 'Notify Me' or 'Out of Stock' label when inventory reaches zero.